Email Marketing

The Best Email Marketing Strategy

Email marketing is the method of directly sending a promotional message to a group of people using Email. Broadly, every email sent to a potential or existing customer can be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to a list of sales suspects, sales prospects and also to current customers for cross selling their product. Broadly, the term is usually used to refer to:

Our E-mail marketing services broadly includes:
  • Sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat businesses
  • Sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately.
  • Adding advertisements to email messages or newsletters sent by other companies to their customers